{"id":36019,"date":"2023-04-25T14:31:00","date_gmt":"2023-04-25T12:31:00","guid":{"rendered":"https:\/\/www.vivnetworks.com\/cj-je-za-oglasivace-pripremio-prvu-zbirku-konkurentnih-usporednih-podataka-competitive-benchmarking\/"},"modified":"2023-08-21T14:48:13","modified_gmt":"2023-08-21T12:48:13","slug":"cj-je-za-oglasivace-pripremio-prvu-zbirku-konkurentnih-usporednih-podataka-competitive-benchmarking","status":"publish","type":"post","link":"https:\/\/www.vivnetworks.com\/sr\/cj-je-za-oglasivace-pripremio-prvu-zbirku-konkurentnih-usporednih-podataka-competitive-benchmarking\/","title":{"rendered":"CJ je za ogla\u0161iva\u010de pripremio prvu zbirku konkurentnih usporednih podataka Competitive Benchmarking"},"content":{"rendered":"\n<p><strong>Affiliate marketing mo\u017ee se opisati kao jedan od najlak\u0161ih na\u010dina za unov\u010davanje prometa, ali nemaju svi od toga koristi. Svatko zna da sve ima svoje prednosti i mane, uklju\u010duju\u0107i i affiliate marketing. Me\u0111utim, statistike iz 2022. godine jasno pokazuju da ova metoda monetizacije postaje sve popularnija. Sada mo\u017eete biti jo\u0161 uspje\u0161niji. <a href=\"https:\/\/www.vivnetworks.com\/sr\/publicis-groupe-je-kupio-vivnetworks-za-integraciju-sa-mrezom-cj-com\/\">CJ<\/a> lansira na zahtjev prvi paket Competitive Benchmarking, skup podataka koji \u0107e ogla\u0161iva\u010dima donijeti mnogo vi\u0161e nego ikad prije.<\/strong><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-oglasivac-ne-moze-bez-pravih-podataka\"><strong>Ogla\u0161iva\u010d ne mo\u017ee bez pravih podataka<\/strong><\/h2>\n\n\n\n<p>Podaci su vrlo va\u017eni jer kada dobijete prave podatke, oni odgovaraju na va\u017ena pitanja, oblikuju strategiju i donose nove inspirativne ideje. Ali \u0161to ako imate podatke i informacije na dohvat ruke koji bi va\u0161 marketing mogli odvesti jo\u0161 vi\u0161e?<\/p>\n\n\n\n<p>\u0160to ako podaci kojima imate pristup mogu potpuno promijeniti va\u0161u perspektivu? CJ je najavio lansiranje jednog od svojih najrevolucionarnijih podatkovnih rje\u0161enja do sada: Competitive Benchmarking, dostupnog na zahtjev svim CJ ogla\u0161iva\u010dima.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-podaci-koji-mijenjaju-pogled-na-affiliate\"><strong>Podaci koji mijenjaju pogled na affiliate<\/strong><\/h2>\n\n\n\n<p>CJ je dugo bio u jedinstvenoj poziciji da pru\u017ei tako sna\u017enu usporednu analizu \u2013 s tisu\u0107ama ogla\u0161iva\u010da iz svih glavnih vertikala i preko 100.000 aktivnih publishera, dobiva podatke visoke kvalitete koje nitko drugi nema. Sada CJ ima izvrsnu priliku upariti ovaj jedinstveni izvor korisnih podataka s izuzetno dobrim podatkovnim timom koji u potpunosti razumije klijente i njihove zahtjeve. Ako imate pitanje, na\u0107i \u0107ete odgovor na njega<\/p>\n\n\n\n<p>Rje\u0161enje CJ Benchmarking mo\u017ee identificirati snage i slabosti, prilike, prijetnje i konkurentske prednosti. Ovi dinami\u010dki podaci daju odgovore na kriti\u010dna poslovna pitanja na koja se ne mo\u017ee odgovoriti drugdje. <\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-provjerite-neka-od-vaznih-pitanja-na-koja-mozete-dobiti-odgovore-uz-competitive-benchmarking\">Provjerite neka od va\u017enih pitanja na koja mo\u017eete dobiti odgovore uz Competitive Benchmarking:<\/h2>\n\n\n\n<ul>\n<li><strong>Ogla\u0161iva\u010d<\/strong>: Kakva je moja e-trgovina u usporedbi s istom kategorijom? Imam li bolju izvedbu u AOV-u, stopi konverzije ili prihodu?<\/li>\n\n\n\n<li><strong>Publisheri<\/strong>: Kako se publisher A pona\u0161a u mom programu u usporedbi s drugim ogla\u0161iva\u010dima u mojoj kategoriji?<\/li>\n\n\n\n<li><strong>Vrste publishera<\/strong>: Kakvi su moji utjecajni ljudi u usporedbi s drugim ogla\u0161iva\u010dima u istoj kategoriji?<\/li>\n\n\n\n<li><strong>Ekspanzija ogla\u0161iva\u010da<\/strong>: Kakva je moja izvedba u razli\u010ditim zemljama u usporedbi s konkurencijom?<\/li>\n\n\n\n<li><strong>Me\u0111unarodni kupci<\/strong>: Kako stoje konkurenti na tr\u017ei\u0161tu u zemljama u kojima se \u0161irimo i kakvi smo sada u usporedbi?<\/li>\n\n\n\n<li><strong>Me\u0111unarodni publisheri<\/strong>: nedavno smo dogovorili partnersku suradnju s publisherom s medijskim dosegom na novom tr\u017ei\u0161tu. Kakav je trend njegove izvedbe u usporedbi s drugim ogla\u0161iva\u010dima u mojoj kategoriji?<\/li>\n\n\n\n<li><strong>Indeksirani rast<\/strong>: Koliko brzo raste izvedba u odre\u0111enim regijama ili kod odre\u0111enih kategorija izdava\u010da za moje konkurente? Kako se to mo\u017ee usporediti s mojom izvedbom?<\/li>\n\n\n\n<li><strong>Povijesna izvedba<\/strong>: Kakav je bio moj affiliate program u usporedbi iz godine u godinu?<\/li>\n\n\n\n<li><strong>Promjene iz godine u godinu<\/strong>: Kako se moja kategorija razvija u usporedbi s pro\u0161lom godinom? Je li do pove\u0107anja izvedbe do\u0161lo zbog sezonskih trendova ili zbog posebnih doga\u0111aja?<\/li>\n\n\n\n<li><strong>Usporedba publishera<\/strong>: Koliki je postotak rasta\/pada u razli\u010ditim vrstama promocije u mom programu u usporedbi s ovim razdobljem pro\u0161le godine? Izgleda li druga\u010dije kod mojih konkurenata?<\/li>\n\n\n\n<li><strong>Vrste ure\u0111aja<\/strong>: Je li do\u0161lo do promjene u izvedbi na mobilnim ure\u0111ajima? Kako se trendovi ure\u0111aja razlikuju od mojih konkurenata?<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-kako-doci-do-ovih-vaznih-podataka\"><strong>Kako do\u0107i do ovih va\u017enih podataka?<\/strong><\/h2>\n\n\n\n<p><strong>Po\u010deti je jednostavno:<\/strong><\/p>\n\n\n\n<ul>\n<li>Pogledajte Benchmarking pod Insights pod Advanced Analysis.<\/li>\n\n\n\n<li>Odaberite kategoriju s kojom \u017eelite usporediti svoju izvedbu, odaberite informacije koje \u017eelite vidjeti i kako ih \u017eelite vidjeti.<\/li>\n\n\n\n<li>Usredoto\u010dite se na podatke kao \u0161to su prihod, klikovi, efektivna stopa provizije (EPC), prosje\u010dna vrijednost narud\u017ebe (AOV) i drugo.<\/li>\n<\/ul>\n\n\n\n<p>Mo\u017eete pregledati podatke za bilo koje povijesno vremensko razdoblje, filtrirati podatke prema publisheru, klasifikaciji i publisheru (vrsta, kategorija), zemlji korisnika, vrsti ure\u0111aja i preglednicima te prikazati rezultate i grafikone uz fleksibilnost indeksiranja, skaliranja ili kumulativnih trendova. Ovaj revolucionarni novi Competitive Benchmarking: omogu\u0107it \u0107e vam da budete ispred konkurencije. Usporedite podatke i radite s njima, bit \u0107ete na putu do uspjeha. Definitivno sjajna prilika samo na CJ.com.<\/p>\n\n\n\n<p><br>Autor: slobodan prevod s bloga cj.com<a href=\"https:\/\/junction.cj.com\/article\/cj-launches-the-industrys-first-on-demand-competitive-benchmarking-suite\"> https:\/\/junction.cj.com\/article\/cj-launches-the-industrys-first-on-demand-competitive-benchmarking-suite<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Affiliate marketing mo\u017ee se opisati kao jedan od najlak\u0161ih na\u010dina za unov\u010davanje prometa, ali nemaju svi od toga koristi. Svatko [&hellip;]<\/p>\n","protected":false},"author":9,"featured_media":36013,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_eb_attr":"","_uag_custom_page_level_css":"","footnotes":""},"categories":[1025,1026],"tags":[1027,1058],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.5 (Yoast SEO v22.5) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>CJ je za ogla\u0161iva\u010de pripremio prvu zbirku konkurentnih usporednih podataka Competitive Benchmarking | VIVnetworks.com<\/title>\n<meta name=\"description\" content=\"CJ lansira na zahtjev prvi paket Competitive Benchmarking, skup podataka koji \u0107e ogla\u0161iva\u010dima donijeti mnogo vi\u0161e nego ikad prije.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.vivnetworks.com\/sr\/cj-je-za-oglasivace-pripremio-prvu-zbirku-konkurentnih-usporednih-podataka-competitive-benchmarking\/\" \/>\n<meta property=\"og:locale\" content=\"sr_RS\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"CJ je za ogla\u0161iva\u010de pripremio prvu zbirku konkurentnih usporednih podataka Competitive Benchmarking\" \/>\n<meta property=\"og:description\" content=\"Affiliate marketing mo\u017ee se opisati kao jedan od najlak\u0161ih na\u010dina za unov\u010davanje prometa, ali nemaju svi od toga koristi. 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