{"id":2835,"date":"2020-06-23T10:46:25","date_gmt":"2020-06-23T08:46:25","guid":{"rendered":"http:\/\/vivnetworks.nahouby.cz\/blog_post\/vykonnejsia-spolupraca-s-promotional-property-commissioning-a-program-terms-api\/"},"modified":"2020-06-23T10:46:25","modified_gmt":"2020-06-23T08:46:25","slug":"vykonnejsia-spolupraca-s-promotional-property-commissioning-a-program-terms-api","status":"publish","type":"post","link":"https:\/\/www.vivnetworks.com\/sk\/vykonnejsia-spolupraca-s-promotional-property-commissioning-a-program-terms-api\/","title":{"rendered":"V\u00fdkonnej\u0161ia spolupr\u00e1ca s Promotional Property Commissioning a Program Terms API"},"content":{"rendered":"

Dobr\u00e1 vz\u00e1jomn\u00e1 spolupr\u00e1ca je podstata affiliate marketingu, CJ to berie obzvl\u00e1\u0161\u0165 v\u00e1\u017ene. V okt\u00f3bri 2019 sa v menu technol\u00f3gie cj.com objavila z\u00e1lo\u017eka Promotional Properties (propaga\u010dn\u00e9 mo\u017enosti), ktor\u00fdch cie\u013eom bolo poskytn\u00fa\u0165 partnerom lep\u0161ie mo\u017enosti ako pop\u00edsa\u0165 sp\u00f4soby, ktor\u00e9 sa vyu\u017e\u00edvaj\u00fa p\u0159i propag\u00e1ci\u00ed inzerentov (obsah, soci\u00e1lne siete, mobiln\u00e9 aplik\u00e1cie, roz\u0161\u00edrenia prehliada\u010da, mailing at\u010f.) a pripravi\u0165 p\u00f4du pre vznik lep\u0161\u00edch motiva\u010dn\u00fdch, napr\u00edklad aj jednor\u00e1zov\u00fdch kampan\u00ed pre zaraden\u00fdch partnerov. Teraz CJ zahajuje \u010fal\u0161iu f\u00e1zu inov\u00e1ci\u00ed v pride\u013eovan\u00ed prov\u00edzi\u00ed: Promotional Property Commissioning.
\n<\/p>\n

Promotional Property Commissioning pom\u00e1ha inzerentom vylep\u0161ova\u0165 optimaliz\u00e1ciu ich affiliate programov pre jednotliv\u00e9 druhy propag\u00e1cie v online projektoch affiliate partnerov.<\/strong><\/p>\n

Promotional Property Commissioning<\/strong> je zlep\u0161enie podmienok programu, ktor\u00e9 roz\u0161iruje flexibiln\u00e9 a robustn\u00e9 mo\u017enosti Situational Commissioning<\/strong> t\u00fdm, \u017ee umo\u017e\u0148uje inzerentom ur\u010di\u0165 sadzby prov\u00edzi\u00ed pod\u013ea  sp\u00f4sobov propag\u00e1cie bez toho, aby bolo nutn\u00e9 meni\u0165 akut\u00e1lne podmienky programu. T\u00e1to funkcia vytv\u00e1ra nov\u00e9 pr\u00edle\u017eitosti pre spolupr\u00e1cu (ocenia ju predov\u0161etk\u00fdm sub-siete a partnersk\u00e9 siete) a umo\u017e\u0148uje sofistikovanej\u0161ie strat\u00e9gie pre akviz\u00edciu a optimaliz\u00e1ciu. \u0160pi\u010dkov\u00e1 zna\u010dka Lacoste z\u00edskala prednostne pr\u00edstup k funkcii Promotional Property Commissioning a \u00faspe\u0161ne ju pou\u017eila k tomu, aby z v\u00e4\u010d\u0161\u00edch sub-siet\u00ed vybrala obsahov\u00e9 str\u00e1nky zodpovedaj\u00face ich predstave o spolupr\u00e1ci.<\/p>\n

Okrem profilov partnerov v CJ Account Manager, inzerenti m\u00f4\u017eu pou\u017e\u00edva\u0165 aj Promotional Properties API<\/strong> ku spravovaniu skup\u00edn partnerov pod\u013ea typu druhov propag\u00e1gie a priradi\u0165 im zvl\u00e1\u0161ne sadzby prov\u00edzi\u00ed na z\u00e1klade modelu a typu spolupr\u00e1ce, historickej v\u00fdkonnosti a obchodn\u00fdch cie\u013eov. Partneri maj\u00fa preh\u013ead o v\u0161etk\u00fdch takto nastaven\u00fdch spolupr\u00e1cach v podmienkach programu.<\/p>\n

Jeden pr\u00edklad: partner pl\u00e1nuje propagova\u0165 zna\u010dku v dvoch zo svojich online kan\u00e1lov, aby oslovil r\u00f4zne typy z\u00e1kazn\u00edkov – ako na svojom webe, tak aj v mobilnej aplik\u00e1ci\u00ed. Pomocou Promotional Property Commissioning m\u00f4\u017ee inzerent zv\u00fd\u0161i\u0165 prov\u00edzie napr\u00edklad len u mobilnej aplik\u00e1cie, za \u00fa\u010delom zv\u00fd\u0161enia dosahu a v\u00e4\u010d\u0161ej pravdepodobnosti ku konverzii. Prov\u00edzie u affiliate propag\u00e1cie na webe pre tohoto partnera zostan\u00fa nezmenen\u00e9. <\/p>\n

Novinka: Program Terms API pro partnery<\/strong>
Aby spolupr\u00e1ca fungovala efekt\u00edvne, partneri maj\u00fa \u013eahk\u00fd pr\u00edstup ku v\u0161etk\u00fdm inform\u00e1ci\u00e1m vr\u00e1tane v\u00fd\u0161ky z\u00e1kladn\u00fdch prov\u00edzi\u00ed, \u0161peci\u00e1lnej v\u00fd\u0161ky jednor\u00e1zov\u00fdch propag\u00e1ci\u00ed, ktor\u00e9 platia pre ur\u010dit\u00fd druh alebo online kan\u00e1l propag\u00e1cie alebo sadzieb Situational Commissioning pon\u00fakan\u00fdch inzerentmi. Nov\u00e9 Program Terms API od cj.com umo\u017e\u0148uje partnerom zisti\u0165 v re\u00e1lnom \u010dase v\u0161etky podrobnosti o nastaven\u00ed prov\u00edzi\u00ed s inzerentmi. \u00dapln\u00e9 \u0161pecifik\u00e1cie n\u00e1jdete na Developer Portal. Radi V\u00e1m uk\u00e1\u017eeme, ako CJ pokra\u010duje v u\u013eah\u010dovan\u00ed pr\u00edstupu cez API k d\u00e1tam, funkci\u00e1m a \u010fal\u0161\u00edm reportom.<\/p>\n

Zdroj: CJ.com<\/p>\n","protected":false},"excerpt":{"rendered":"

Dobr\u00e1 vz\u00e1jomn\u00e1 spolupr\u00e1ca je podstata affiliate marketingu, CJ to berie obzvl\u00e1\u0161\u0165 v\u00e1\u017ene. V okt\u00f3bri 2019 sa v menu technol\u00f3gie cj.com […]<\/p>\n","protected":false},"author":9,"featured_media":1001,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_eb_attr":"","_uag_custom_page_level_css":"","footnotes":""},"categories":[299],"tags":[],"yoast_head":"\nV\u00fdkonnej\u0161ia spolupr\u00e1ca s Promotional Property Commissioning a Program Terms API | VIVnetworks.com<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.vivnetworks.com\/sk\/vykonnejsia-spolupraca-s-promotional-property-commissioning-a-program-terms-api\/\" \/>\n<meta property=\"og:locale\" content=\"sk_SK\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"V\u00fdkonnej\u0161ia spolupr\u00e1ca s Promotional Property Commissioning a Program Terms API\" \/>\n<meta property=\"og:description\" content=\"Dobr\u00e1 vz\u00e1jomn\u00e1 spolupr\u00e1ca je podstata affiliate marketingu, CJ to berie obzvl\u00e1\u0161\u0165 v\u00e1\u017ene. 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