{"id":26729,"date":"2022-11-15T16:38:09","date_gmt":"2022-11-15T15:38:09","guid":{"rendered":"https:\/\/www.vivnetworks.com\/?p=26729"},"modified":"2024-03-25T12:22:46","modified_gmt":"2024-03-25T11:22:46","slug":"a-publicis-groupe-felvasarolta-a-vivnetworks-com-ot-melyet-a-cj-com-mal-egyesit","status":"publish","type":"post","link":"https:\/\/www.vivnetworks.com\/hu\/a-publicis-groupe-felvasarolta-a-vivnetworks-com-ot-melyet-a-cj-com-mal-egyesit\/","title":{"rendered":"A Publicis Groupe felv\u00e1s\u00e1rolta a VIVnetworks.com-ot, melyet a CJ.com-mal egyes\u00edt"},"content":{"rendered":"\n<h3 class=\"wp-block-heading has-medium-font-size\" id=\"h-remek-hir-az-affiliate-marketing-agazataban-a-cee-regioban-a-vivnetworks-com-ugyfelei-2022-november-10-tol-meg-tobb-lehetoseghez-jutnak-a-cj-com-mal-valo-egyesules-utan-amely-a-vilag-legnagyobb-affiliate-marketing-halozata\"><em><strong>Remek h\u00edr az affiliate marketing \u00e1gazat\u00e1ban, a CEE r\u00e9gi\u00f3ban! A <a href=\"http:\/\/vivnetworks.com\/\">VIVnetworks.com<\/a> \u00fcgyfelei 2022. november 10-t\u0151l m\u00e9g t\u00f6bb lehet\u0151s\u00e9ghez jutnak a CJ.com-mal val\u00f3 egyes\u00fcl\u00e9s ut\u00e1n, amely a vil\u00e1g legnagyobb affiliate marketing h\u00e1l\u00f3zata.<\/strong><\/em><\/h3>\n\n\n\n<p>Ez az integr\u00e1ci\u00f3 egy 12 \u00e9ves egy\u00fcttm\u0171k\u00f6d\u00e9si szakasz kics\u00facsosod\u00e1sa a CJ.com-mal, amely id\u0151szak alatt az \u00fcgyfeleink m\u00e1r haszn\u00e1lhatt\u00e1k a koll\u00e9g\u00e1k fantasztikus technol\u00f3gi\u00e1j\u00e1t az affiliate programjaik futtat\u00e1s\u00e1hoz. Minden \u00e1ltalunk k\u00e9pviselt webshop (az 1231 k\u00f6z\u00fcl) a portf\u00f3li\u00f3nkban m\u00e9g jobb t\u00e1mogat\u00e1shoz \u00e9s lehet\u0151s\u00e9ghez jut a Publicis Groupe-val val\u00f3 \u00e1tv\u00e9tel ut\u00e1n (az \u0151 csoportjuk r\u00e9sze a <a href=\"http:\/\/cj.com\/\">CJ.com<\/a> \u00e9s most m\u00e1r a <a href=\"http:\/\/vivnetworks.com\/\">VIVnetworks.com<\/a> is). Imm\u00e1r r\u00e9szei vagyunk a technikai-, marketing- \u00e9s nemzetk\u00f6zi csapatoknak. A CEE r\u00e9gi\u00f3s tapasztalatainknak \u00e9s szak\u00e9rtelm\u00fcnknek k\u00f6sz\u00f6nhet\u0151en a legjobb szolg\u00e1ltat\u00e1st, t\u00e1mogat\u00e1st \u00e9s a helyi piac ismeret\u00e9t tudjuk ny\u00fajtani az \u00e1ltalunk k\u00e9pviselt ter\u00fcleten (a csapatunk 50+ f\u0151s, 16 k\u00fcl\u0151nb\u00f6z\u0151 anyanyelv\u0171 taggal). Hirdet\u0151ink terjeszkednek a nyugat-eur\u00f3pai piacokra is, ahol hasonl\u00f3 csapatok szolg\u00e1lj\u00e1k ki ig\u00e9nyeiket.<\/p>\n\n\n\n<p>V\u00e1rom m\u00e1r azt a pillanatot, amikor bemutatjuk \u00fcgyfeleinknek az \u00faj adat-elemz\u00e9si lehet\u0151s\u00e9geket, attrib\u00faci\u00f3t \u00e9s m\u00e1s \u00fajdons\u00e1gokat. Publishereinkenk gyorsabb t\u00e1mogat\u00e1st tudunk ezzel a n\u00f6veked\u00e9ssel biztos\u00edtani, hiszen betekint\u00e9st nyer\u00fcnk a CJ platform h\u00e1tter\u00e9be. Sokkal t\u00f6bb dolgot tudunk \u00edgy megoldani majd k\u00f6zvetlen\u00fcl mi a VIVnetworkst\u0151l, tov\u00e1bbi t\u00e1mogat\u00e1s ig\u00e9nyl\u00e9se n\u00e9lk\u00fcl a CJ.com-t\u00f3l. Tov\u00e1bb\u00e1, seg\u00edteni tudjunk publishereink egy\u00fcttm\u0171k\u00f6d\u00e9seit b\u00e1rmilyen CJ hirdet\u0151vel, az eg\u00e9sz vil\u00e1gon. Inform\u00e1ci\u00f3khoz jutunk a n\u00e9pszer\u0171s\u00edt\u00e9si form\u00e1k \u00fajdons\u00e1gair\u00f3l, \u00faj publisher lehet\u0151s\u00e9gekr\u0151l, amelyek m\u00e1r m\u00e1s piacokon bev\u00e1ltak, \u00edgy a mi CEE r\u00e9gi\u00f3s publishereink is hasznos ihletekhez, motiv\u00e1ci\u00f3hoz juthatnak a saj\u00e1t biznisz\u00fck fejleszt\u00e9s\u00e9vel kapcsolatban.<\/p>\n\n\n\n<p>Ez az akviz\u00edci\u00f3 egy csod\u00e1s lehet\u0151s\u00e9g a saj\u00e1t csapatunk sz\u00e1m\u00e1ra is, amely \u00edgy a vil\u00e1g vezet\u0151 c\u00e9geinek csapatai k\u00f6z\u00e9 ker\u00fclt (a CJ szavait \u00e9s vil\u00e1gpiaci \u00f6sszehasonl\u00edt\u00e1s\u00e1t id\u00e9zve). Csapatunkat tov\u00e1bb k\u00e9pezik majd a fejlettebb technol\u00f3gi\u00e1kban, hogy tudjuk hirdet\u0151inknek \u00e9s publishereinknek a legjobbat ny\u00fajtani azokb\u00f3l a lehet\u0151s\u00e9gekb\u0151l, amelyek a CJ-ben a rendelkez\u00e9s\u00fcnkre \u00e1llnak.<\/p>\n\n\n\n<p><em>Vladan Hejnic, Founder &amp; CEO<\/em><\/p>\n\n\n\n<p>###<\/p>\n\n\n\n<p><a href=\"https:\/\/junction.cj.com\/article\/publicis-groupe-acquires-vivnetworks-to-create-worlds-largest-performance-driven-affiliate-marketing-solution?hsLang=en\" target=\"_blank\" rel=\"noreferrer noopener\">CJ.com<\/a><\/p>\n\n\n\n<p>###<\/p>\n\n\n\n<h3 class=\"wp-block-heading has-medium-font-size\" id=\"h-press-report\">Press Report<\/h3>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img decoding=\"async\" src=\"https:\/\/www.vivnetworks.com\/wp-content\/uploads\/2022\/11\/A4-1.png\" alt=\"\" class=\"wp-image-26676\" style=\"width:1074px;height:273px\" width=\"1074\" height=\"273\" srcset=\"https:\/\/www.vivnetworks.com\/wp-content\/uploads\/2022\/11\/A4-1.png 595w, https:\/\/www.vivnetworks.com\/wp-content\/uploads\/2022\/11\/A4-1-300x76.png 300w\" sizes=\"(max-width: 1074px) 100vw, 1074px\" \/><\/figure><\/div>\n\n\n<h3 class=\"wp-block-heading has-text-align-left has-dark-color has-text-color has-medium-font-size\" id=\"h-publicis-groupe-acquires-vivnetworks-to-create-world-s-largest-performance-driven-affiliate-marketing-solution\"><strong><strong>Publicis Groupe Acquires VIVnetworks to Create World\u2019s Largest Performance-Driven Affiliate Marketing Solution<\/strong><\/strong><\/h3>\n\n\n\n<p class=\"has-text-align-left\">VIVnetworks, the leading Central and Eastern European affiliate marketing agency, will integrate with Publicis Groupe\u2019s performance marketing platform, CJ.<\/p>\n\n\n\n<p class=\"has-text-align-left\">Clients will benefit from a borderless, seamless performance platform and localized, trusted service that drives commerce transformation.<\/p>\n\n\n\n<p><strong>November 14, 2022, Munich<\/strong>&nbsp;\u2013&nbsp;<a href=\"http:\/\/www.publicisgroupe.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Publicis Groupe<\/a><strong> [Euronext Paris FR0000130577, CAC 40]<\/strong>&nbsp;today announces the acquisition of&nbsp;<a href=\"https:\/\/www.vivnetworks.com\/en\/\" target=\"_blank\" rel=\"noreferrer noopener\">VIVnetworks<\/a>, the leading affiliate marketing agency in Central and Eastern Europe. With a client portfolio of over 900 merchants across 27 countries, VIVnetworks helps ecommerce brands scale their performance marketing efforts to drive more online sales and unlock growth in Central and Eastern Europe, and globally.<\/p>\n\n\n\n<p>Global ad spend across affiliate marketing efforts is $14 billion and growing, expected to be $15.7 billion in 2024. Affiliate marketing has increasingly become an important part of the commerce ecosystem, converging technology and partnerships to create valuable shopping engagement and drive profitable growth.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-vivnetworks-will-be-integrated-with-publicis-groupe-s-global-performance-marketing-platform-cj-to-provide-the-world-s-largest-performance-driven-affiliate-marketing-solution\">VIVnetworks will be integrated with Publicis Groupe\u2019s global performance marketing platform,&nbsp;<a href=\"https:\/\/www.cj.com\/?hsLang=en\" target=\"_blank\" rel=\"noreferrer noopener\">CJ<\/a>, to provide the world\u2019s largest performance-driven affiliate marketing solution. <\/h2>\n\n\n\n<p>Working in tandem with Publicis Groupe\u2019s recently acquired entities,&nbsp;<a href=\"https:\/\/www.profitero.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Profitero<\/a>&nbsp;and&nbsp;<a href=\"https:\/\/citrusad.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">CitrusAd<\/a>, as well as its leading identity&nbsp;solution&nbsp;<a href=\"https:\/\/www.epsilon.com\/us\" target=\"_blank\" rel=\"noreferrer noopener\">Epsilon<\/a>, this expanded affiliate marketing capability will supercharge the Groupe\u2019s overall commerce offering and leverage in-depth consumer and product intelligence to deliver more personalized value, rewards, and recommendations across all touchpoints of the purchase journey. Publicis Groupe\u2019s Power of One approach will also give clients borderless and seamless access to best-in-class services and technology in the affiliate marketing industry.<br><br>The combined capability of CJ and VIVnetworks will create unique opportunities for global brands and publishers to activate and grow within Central and Eastern European markets while simultaneously supporting those within the region to expand internationally. It will also serve as a regional center of excellence for advertisers, publishers, and agencies to provide strategic guidance via dedicated data science, product, engineering, publisher development, and fraud prevention teams. Further, it will officially combine two companies that have been collaborating and creating award-winning affiliate marketing programs together for decades.<br><br>VIVnetworks will be integrated into CJ\u2019s continental European offering and operate under the leadership of Tobias Allgeyer, Senior Vice President EMEA, based in Munich. VIVnetworks\u2019 founders, Vladan Hejnic, CEO, and Robert Studen\u00fd, COO will join CJ\u2019s executive management for Central and Eastern Europe.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-mayuresh-kshetramade-ceo-cj-said\"><strong>Mayuresh Kshetramade, CEO, CJ said:<\/strong><\/h2>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>\u201cA decade ago, CJ started partnering with VIVnetworks to harness the agency\u2019s vast expertise in affiliate marketing within Central and Eastern Europe. I\u2019m pleased to say that continues to be a huge success. VIVnetworks have not only operated and developed expertise in the region, they\u2019ve matured the affiliate industry. Now, under CJ\u2019s unified umbrella, VIVnetworks and CJ will fully combine to help our clients\u2014advertisers, publishers, and agencies\u2014win in commerce with unparalleled regional and global performance marketing expertise supported by our internationally renowned capabilities in data, technology, and partnerships.\u201d<\/p>\n<\/blockquote>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-vladan-hejnic-founder-and-ceo-vivnetworks-said\"><strong>Vladan Hejnic, Founder and CEO, VIVnetworks said:<\/strong><\/h2>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>\u201cThe integration of VIVnetworks within CJ marks a merging of expertise. CJ is a global performance network and technology platform with local expertise worldwide. By joining CJ, the VIVnetworks team will enhance that expertise, becoming a core strength in Central and Eastern Europe to benefit VIV, CJ, and Publicis Groupe\u2019s global clients. In addition to CJ\u2019s ability to offer our advertising brands action-based insight on trends, best practices, and local-level knowledge around the world, our brands will gain greater access to Publicis Groupe\u2019s commerce transformation through CJ\u2019s expert teams\u2014data science, product, engineering, publisher development, and fraud prevention to name a few.\u201d<\/p>\n<\/blockquote>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-about-publicis-groupe-the-power-of-one\">About Publicis Groupe &#8211; The Power of One<\/h4>\n\n\n\n<p><a href=\"http:\/\/www.publicisgroupe.com\/\" rel=\"noreferrer noopener\" target=\"_blank\">Publicis Groupe<\/a>&nbsp;[Euronext Paris FR0000130577, CAC 40] is a global leader in communication. The Groupe is positioned at every step of the value chain, from consulting to execution, combining marketing transformation and digital business transformation. Publicis Groupe is a privileged partner in its clients\u2019 transformation to enhance personalization at scale. The Groupe relies on ten expertise concentrated within four main activities: Communication, Media, Data, and Technology. Through a unified and fluid organization, its clients have a facilitated access to all its expertise in every market. Present in over 100 countries, Publicis Groupe employs around 96,000 professionals.<\/p>\n\n\n\n<p><a href=\"http:\/\/www.publicisgroupe.com\/\" rel=\"noreferrer noopener\" target=\"_blank\">www.publicisgroupe.com<\/a>&nbsp;| Twitter:&nbsp;<a href=\"https:\/\/twitter.com\/publicisgroupe\" rel=\"noreferrer noopener\" target=\"_blank\">@PublicisGroupe<\/a>&nbsp;|&nbsp;<a href=\"https:\/\/www.facebook.com\/publicisgroupe\" rel=\"noreferrer noopener\" target=\"_blank\">Facebook<\/a>&nbsp;|&nbsp;<a href=\"https:\/\/www.linkedin.com\/company\/publicis-groupe\/\" rel=\"noreferrer noopener\" target=\"_blank\">LinkedIn<\/a>&nbsp;|&nbsp;<a href=\"http:\/\/www.youtube.com\/user\/PublicisGroupe\" rel=\"noreferrer noopener\" target=\"_blank\">YouTube<\/a>&nbsp;|&nbsp;<em>Viva la&nbsp;Difference!<\/em><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img decoding=\"async\" src=\"https:\/\/www.vivnetworks.com\/wp-content\/uploads\/2022\/11\/A4-2.png\" alt=\"\" class=\"wp-image-26690\" style=\"width:1072px;height:186px\" width=\"1072\" height=\"186\" srcset=\"https:\/\/www.vivnetworks.com\/wp-content\/uploads\/2022\/11\/A4-2.png 595w, https:\/\/www.vivnetworks.com\/wp-content\/uploads\/2022\/11\/A4-2-300x52.png 300w\" sizes=\"(max-width: 1072px) 100vw, 1072px\" \/><\/figure><\/div>","protected":false},"excerpt":{"rendered":"<p>Remek h\u00edr az affiliate marketing \u00e1gazat\u00e1ban, a CEE r\u00e9gi\u00f3ban! A VIVnetworks.com \u00fcgyfelei 2022. november 10-t\u0151l m\u00e9g t\u00f6bb lehet\u0151s\u00e9ghez jutnak a [&hellip;]<\/p>\n","protected":false},"author":9,"featured_media":26646,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_eb_attr":"","_uag_custom_page_level_css":"","footnotes":""},"categories":[959],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.5 (Yoast SEO v22.5) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>A Publicis Groupe felv\u00e1s\u00e1rolta a VIVnetworks.com-ot, melyet a CJ.com-mal egyes\u00edt | VIVnetworks.com<\/title>\n<meta name=\"description\" content=\"VIVnetworks, the leading Central and Eastern European affiliate marketing agency, will integrate with Publicis Groupe\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.vivnetworks.com\/hu\/a-publicis-groupe-felvasarolta-a-vivnetworks-com-ot-melyet-a-cj-com-mal-egyesit\/\" \/>\n<meta property=\"og:locale\" content=\"hu_HU\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"A Publicis Groupe felv\u00e1s\u00e1rolta a VIVnetworks.com-ot, melyet a CJ.com-mal egyes\u00edt\" \/>\n<meta property=\"og:description\" content=\"Remek h\u00edr az affiliate marketing \u00e1gazat\u00e1ban, a CEE r\u00e9gi\u00f3ban! A VIVnetworks.com \u00fcgyfelei 2022. november 10-t\u0151l m\u00e9g t\u00f6bb lehet\u0151s\u00e9ghez jutnak a CJ.com-mal\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.vivnetworks.com\/hu\/a-publicis-groupe-felvasarolta-a-vivnetworks-com-ot-melyet-a-cj-com-mal-egyesit\/\" \/>\n<meta property=\"og:site_name\" content=\"VIVnetworks.com\" \/>\n<meta property=\"article:published_time\" content=\"2022-11-15T15:38:09+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-03-25T11:22:46+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.vivnetworks.com\/wp-content\/uploads\/2022\/11\/Publicis-blog-1024x576.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"576\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"VIVnetworks.com\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" 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